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Disney Brand Loyalty Keynote Speaker

Five daily blogs about life's 5 big choices on five different sites.

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Category: Emotion Trumps Everything

Do You Get This Now?

Finland 2009

“Six under six”. …………(six meals under six grams of fat)

“Jared”.

Two Subway campaigns focused on losing weight. Which one do you remember? Much easier to see how emotion and storytelling enable the corporate kinship.

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Published January 3, 2011
Categorized as Emotion Trumps Everything Tagged Branding Campaigns, Emotion, Human Soul, Subway

Been Sayin’ It For Years

One sells emotion…one sells products & services. Feel the difference?

What’s the one thing? With social media branding, it’s igniting the soul of your followers with the soul of your company.

What’s the one thing the soul of your company ignites?

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Published December 28, 2010
Categorized as Emotion Trumps Everything Tagged Ignite Loyalty, Kinship, Passion, What's The Soul Of Your Company

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Newer posts Page 1 … Page 22

WORK (5,800 posts)

WTF - wow, that's funny: i started writing five daily, differently-themed blogs on April Fool's Day 2009. Haven't missed a single day since. Ever. This one is about our work.

Your reputation is yours to build: You are the CEO of You, Inc. Consider the trajectory of one question: Do you want to be the best in your category, or do you want to be the category?

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