My favorite question while teaching at Disney Institute

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We marvel at what this device does, and how much it costs.


My favorite question while teaching at Disney Institute?

So what?


Audiences marvel (mostly) at what Disney does and how Disney does it.

Disney Institute facilitators and consultants thrive on their personas, from being at the front of the room, constantly in the spotlight so to speak.

i however, felt it was a tragedy.

People get all hyped up about the what and the how – and all the Magic.

Then they arrive home and have no clue why we do what we do.

So i began antagonizing asking this question:

So what?

So what does any of this mean?

Are you going to build a tunnel under your organization like the Magic Kingdom?


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By jeff noel

Retired Disney Institute Keynote Speaker and Prolific Blogger. Five daily, differently-themed personal blogs (about life's 5 big choices) on five interconnected sites.