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Disney Brand Loyalty Book

.think .differently about recommendations and branding

Disney Institute keynote speakers
Disney Institute classroom – in this photo, the Living Seas VIP Lounge (backstage, not open to the public). A staged photo, but you knew that, right?

 

Letters of recommendation are typically superfluous, written by people who the applicant thinks will impress a potential client.

And often, the author has offered to write whatever the recipient would like them to focus on.

If you can’t understand this, it simply means you’ve never had to market yourself or your personal business.

Please don’t get me wrong, there are exceptions.

They’re rare.

And they are also difficult to tell apart from the orchestrated ones.

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By jeff noel

Retired Disney Institute Keynote Speaker and Prolific Blogger. Five daily, differently-themed personal blogs (about life's 5 big choices) on five different sites.