Instead of marketing TO people, the goal is to develop a kinship WITH people.
Passion is the gasoline of social marketing.
The human soul attracts. Selling does not.
You could use this cool new advertising medium (the trailer hitch sign), or opt for some clever social media approach. Both are gambles.
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2 replies on “Social Media Goal”
My first thought is that you can only see the sign if you’re behind them. So they are leading the way.
I’d do them both. I mean, why not?