Disney’s CEO, Bob Iger, in a You Tube video interview said,
“Disney isn’t embracing social media. Disney is embracing the customer. The customer is embracing social media”.
Social media can provide greater opportunity to help any organization create a stronger emotional connection with their brand.
Is your company embracing social media? Are you involved in it? Do you know what a Google Alert is? Do you have a domain name? Do you have a blog? These things will be as common as a cell phone some day. There will always be people who “get it” right away, and those that are the last in line.