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Brand Loyalty

No Lizards, Only Chickens

It’s a no-brainer, to stand out in a crowd, you have to do things differently or better than your competition, especially in a highly competitive market, like fast food.

Chick-Fil-A does both – different and better!

No Lizard brains allowed, only chickens.

(each photo contains a story caption)

Fresh Flower Bud Vase At A Fast Food Outlet
Fresh Flower Bud Vase At A Fast Food Outlet?
At Every Single Window Table
At Every Single Window Table!
As You Enter The Fast Food Place...
As You Enter The Fast Food Place...
They Have The Audacity To Tell You Exactly Where They Stand
They Have The Audacity To Tell You Exactly Where They Stand

No Lizard brains allowed, only chickens. Got it?

Trust Je… @ Next Blog

By jeff noel

Retired Disney Institute Keynote Speaker and Prolific Blogger. Five daily, differently-themed personal blogs (about life's 5 big choices) on five different sites.

4 replies on “No Lizards, Only Chickens”

Jeff,

I have a lot of respect for Chick-fil-A and what S. Truett Cathy has done with that restaurant chain. I met him when I was in college when he came to my college and spoke during our chapel service, and we didn’t even have a Chick-fil-A in town. Jump 20 years later, and my son had to write a biographical paper on great, modern-day Christian hero of the faith, and it was on S. Truett Cathy. And now, Chick-fil-As are located everywhere, but more importantly, his Christian testimony of how he does business that honors God has become the story told by many a person. In my Entrepreneurship and Managerial Ethics classes I teach, Chick-fil-A is the poster child for “doing things honorably and right.”

Bob

Bob, thank you for sharing how this one man has impacted your Family “generationally”. Good, decent, fundamental values, anchored by a simple concept – LOVE – have transformational power, and blessings.

Two nights ago, I snuck into Chick-Fil-A for a quick meal on my way to a holiday party. Couldn’t resist taking these pictures.

As I sat quietly (doesn’t happen too often in public), my mind kept going back to the sign everyone walked under to get inside.

That’s the thing – that sign helps to cause them to be held to a higher standard! As Christians, when we do our work “as unto the Lord,” we are held to a higher standard. Chick-fil-A takes that heart!

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