Brand Loyalty

The one thing to never try to build a reputation on

We have a reputation with every person we know


None of us ever builds a reputation on what we’re gonna do.


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By jeff noel

Retired Disney Institute Keynote Speaker and Prolific Blogger. Five daily, differently-themed personal blogs (about life's 5 big choices) on five different sites.

2 replies on “The one thing to never try to build a reputation on”

Jeff, what a great post and thought provoking reminder. I would add one thought. Having a reputation is often a prediction of what someone or organization may do. As a leader, often a reminder of expectations because you have a reputation. Also interesting is what WolfRamAlpha shows about the declining use of the word reputation since the 1800s, has it become less important?*C.reputation-_*Word-

David, thanks for your note. Agree it can be a predictor. This is both an opportunity and a challenge.

If we lead with intentions, we will most likely continue to do that.

If we lead with action, we will most likely do that.

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