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Brand Loyalty

Where Do Nice Guys Finish?

Hayward Field, University of Oregon
Hayward Field, University of Oregon
Apple Store Is 30 Minutes Away
Apple Store Is 30 Minutes Away

A week ago I dropped my fairly new iPhone 4, destroying the screen. Went online and scheduled an Apple Customer Service call. A little later, we spoke, and they were willing to overnight a new iPhone 4. Declining the overnight option, I decided to take my chances, and had the phone rep book a Genius Bar appointment at the local Apple Store.

So I get to the Apple store, but left within 10 minutes.

You see, the Apple Genius Bar guy claimed the phone rep said everything correctly except for one thing. “Uh oh”, I thought, “What did he forget to tell me?”

The Apple Store guy says, “He didn’t tell you that I can give you a new phone at no charge.”

He said telling the truth goes a long way.

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Back Home Like Nothing Ever Happened
Back Home Like Nothing Ever Happened

By jeff noel

Retired Disney Institute Keynote Speaker and Prolific Blogger. Five daily, differently-themed personal blogs (about life's 5 big choices) on five different sites.

4 replies on “Where Do Nice Guys Finish?”

Ok, so my first thought was a funny (and probably in bad taste) comeback.

If you’re serious, then yes, you should prepare for the storm.

What intrigues (scares) me is that I am certain, it will only get worse. The devil keeps upping the ante, hoping we will finally cave, and abandon our Faith.

God’s plan is to use hell to strengthen us and to be a beacon for others.

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