Manufactured work energy Cheryl is working on her 33rd year at Disney. We are 2,500 miles from WDW and she (we) still does things The Disney Way. At Disney, we simply call this the Disney Way. We teach it to newly hired Cast Members as being, “assertively friendly”. With what ease are you able to manufacture work energy? Or, does work energy need no assistance because it feeds off of itself? • • • • • This website is about our WORK. To ponder today’s post about our HQ, click here. By jeff noel Retired Disney Institute Keynote Speaker and Prolific Blogger. Five daily, differently-themed personal blogs (about life's 5 big choices) on five interconnected sites. View all of jeff noel's posts.