What are the fundamentals? Sure, the employee is proficient at cleaning, but is he assertively friendly when in front of customers? Photo: Disney Cruise Ship Crew Member sanitizing swimming area. The fundamentals for life and business are summarized as common sense. For example, hire people for their attitude, not their aptitude. dad • • • • • This website is about our WORK. To ponder today’s post about our HOME, click here. By jeff noel Retired Disney Institute Keynote Speaker and Prolific Blogger. Five daily, differently-themed personal blogs (about life's 5 big choices) on five interconnected sites. View all of jeff noel's posts.