Disney’s Amazing Emotional Connection

Great companies have products, services and people that create a cult like following, because the emotional connection to their brand is beyond logic. Take this Disney example:

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By jeff noel

Retired Disney Institute Keynote Speaker and Prolific Blogger. Five daily, differently-themed personal blogs (about life's 5 big choices) on five interconnected sites.

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2 comments

Patty Hebert says:

February 1, 2012 at 08:15

Okay, I admit it. I cried too.
jeff noel says:

February 1, 2012 at 08:36

Dreams and surprises are powerful.

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