Live like you are the CEO who really means it Everyone is a leader and everyone creates ripples We are each in charge of everything. Each the CEO. We control the command center, HQ. It is our life. Ordinary. With no limitations on the impact our ripples can have. No. Limits. Live like you are the CEO who really means it. Next Blog By jeff noel Retired Disney Institute Keynote Speaker and Prolific Blogger. Five daily, differently-themed personal blogs (about life's 5 big choices) on five interconnected sites. View all of jeff noel's posts.