What justifies a price we are willing to pay?

Personal Trainer rates
i asked Charles for this yesterday.


What justifies a price we are willing to pay?

  • Expertise?
  • Trust?
  • Comfort?
  • Style?
  • Reputation?
  • Results?
  • Exemplification?

All that plus this:

How badly does the prospect want to change?

And if they are pro-change, where do they what to land?




On April Fool’s Day 2009, jeff noel began writing five daily, differently-themed blogs (on five different sites). It was to be a 100-day self-imposed “writer’s bootcamp”, in preparation for writing his first book. He hasn’t missed a single day since.

This website is about our career health. To leave this site to read today’s post on my home health website, click here.


By jeff noel

Retired Disney Institute Keynote Speaker and Prolific Blogger. Five daily, differently-themed personal blogs (about life's 5 big choices) on five interconnected sites.