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So What?

The stakes get high when your assets are digital

The stakes get high when your assets are digital.

Content began one day and then continued to two days in a row.

Then three, four, five days in a row.

Then a week, then two.

Then a month, then 12.

One year, then seven.

Over 13,000 blog posts on five individual websites.

What if it disappeared?

 

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On April Fool’s Day 2009, jeff noel began writing five daily, differently-themed blogs (on five different sites). It was to be a 100-day self-imposed “writer’s bootcamp”, in preparation for writing his first book. He hasn’t missed a single day since.

 

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