Boldness fertilizes genius. Just before i filed this email in the digital client folder, i reread it. And i thought to myself, “You wrote that? That’s pretty bold. i like it.”
“Your profession is not what brings home your paycheck. Your profession is what you were put on earth to do with such passion and such intensity that it becomes spiritual in calling.” – Vincent Van Gogh
Yesterday…my email reply…
Thanks for your message. The proposed call was intended for us, not the committee.
The purpose is to accelerate my understanding of what the bullseye is for the keynote speech.
There’d be three possible outcomes from our call:
1. We’d both easily realize my content isn’t a right fit for your target.
2. The bullseye and my content would be close but not a perfect match. And if i can’t hit the bullseye, i’d decline.
3. Or, there’s no one else in the world who can not only hit your bullseye like my content can, but i’ll actually split the arrow already in the bullseye.
The fact there’s no video on my website is a bold and different move. It’s intentional. And risky. The same intentionality (and risk) Disney Institute applies to their website and You Tube channel.
PS. If your conference isn’t aiming for content that can change things, i’ll have to respectfully pass. There are more committees than not that are subconsciously going through the motions and checking off their to-dos, without respect for bold and risky.
Taking risks is risky. So is playing it safe.
Be amazed and be amazing. Our world needs more of that.
• • • • •
This website is about our career health. To leave this site to read today’s post on my home health website, click here.
Both are over 800 miles from home Walt Disney World.
While i was at Disney Institute from 1999-2014, sales were done by the sales team. i’ve never been “in sales”. Totally out of my comfort zone to be in a room with people who may want to buy what i offer which creates two challenges:
They have no prior understanding of my product.
They may not be able to appreciate my price point.
It’s kinda fun to do the impossible. – Walt Disney
If your goal isn’t impossible, you’re not reaching high enough.
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On April Fool’s Day 2009, jeff noel began writing five daily, differently-themed blogs (on five different sites). It was to be a 100-day self-imposed “writer’s bootcamp”, in preparation for writing his first book. He hasn’t missed a single day since.
This website is about our career health. To leave this site to read today’s post on my home health website, click here.
Trying to get to the heart of client hesitation in signing a contract often leads us down the path of trying to be more convincing.
What might have a greater impact in the second half of the client proposal life cycle is to help the client overcome their unspoken fears.
This would first, and obviously, require bringing those fears to the surface.
No easy task.
So it’s easy to want to be more right.
Don’t.
__________
On April Fool’s Day 2009, jeff noel began writing five daily, differently-themed blogs (on five different sites). It was to be a 100-day self-imposed “writer’s bootcamp”, in preparation for writing his first book. He hasn’t missed a single day since.
This website is about our career health. To leave this site to read today’s post on my home health website, click here.
