Disney Institute origin story (become irrationally excellent)

Leadership observations
The CEO made some observations from our dinner outing (International Drive and the Orlando Eye) the night before.


Become irrationally excellent…i can picture Walt Disney epitomizing this notion.

And from that i give myself permission (having worked at Disney for over 30 years) to be irrational too.

Disney Institute’s history and origin story as told by Jim Korkis.


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This website is about our WORK. To ponder today’s post about our HQ, click here.

If you want to stay on this site and read more posts from this Blog, click here.


Pamela really wants jeff noel’s feedback

Ellie Caulkins Opera House event
My seat is front row, center.


Pamela really wants jeff noel’s feedback.



Sorry, that was arrogant wasn’t it?

We see what we want to see.

It is quiet, secure confidence.

You want to be on a stage and light a room of 600 on fire, you better damn well have confidence pouring out your veins.

PS. Note…that is what positive self-talk looks like. i never say stuff like that publicly. Every once in awhile, though, i write it here in the (faint) hope that if something bad ever happens to me, our son will have a chance to discover some of this.

Next Blog

Instead, we are expected to do a great job…

art or bricks?
art or bricks?
art or bricks?
art or bricks?

…instead, we are expected to do a great job performing our job description.

Our job description requires we be trained to do what it describes. We are evaluated as being average, above average, or excellent. The wrong goal is to be excellent.

The real goal is to be an artist. And you know this deep down in your soul this is true.

Next Blog

They Really Want to Be Excellent

Last one, for now. And I have to tell you, They must really want to be excellent.

Hope you’ve enjoyed this insightful journey into the relative simplicity for having a world-class corporate culture.  It works for personal branding too.

How does a one-take-You tube video, five-a-day blogger know? If I have to explain it to you, you won’t understand.

Be well and do GREAT work!

Trophy Value

Last night as my wife and I celebrated our 25th anniversary with our great company, it really hit me.  I mean, it seriously hit me.  And it really comes as no surprise.  However, because of it’s simplicity, it is rampantly commonly overlooked.

Great companies are founded and grow for one simple reason: They want to make a difference in the lives of others.

Plus, great companies reward loyalty with valuable trophies. Trophy value is a priceless, intangible reminder that an employee’s longevity is an integral part of being world-class.

Say what you want, but nothing changes the fact that there is an unstoppable force when people are led with passion and are committed to make a difference.

And then it occurred to me this morning, that’s why I write five daily blogs.  I mean, who does that?

Does this mean I get another trophy?