Brainstorming’s goal is quantity, not quality

Brainstorming’s goal is quantity, not quality. Putting a simple, daily hug into the fabric of school life eliminates regret. Putting a simple, daily, morning prayer ritual into the fabric of every morning eliminates regret. The daily morning prayer is conducted at the foot of a bed, even when traveling the globe in hotels. The reason […]

Where is Spring Grove?

Where is Spring Grove? For decades, Disney nametags had two images. Mickey Mouse and the Cast Member’s first name. In 1996 at Walt Disney World, we began celebrating our 25th anniversary. Tom Elrod, our Marketing VP, announced that our new nametags would include our hometown. Why? To increase Guest to Cast interaction. “Where’s Spring Grove? […]

Disney University was the original Disney Institute

Disney University was the original Disney Institute. Few, if any, know this. Why? Because it’s not important. But knowing it, and living through it, help me convince my audiences that it’s not the Magic that makes it work, it’s the work that makes it Magic. The reason professional development left Disney University (DU) is that DU […]