Find Your Edge

Blog? Are You Kidding Me?
Blog? Are You Kidding Me?

How’s the health of your competitive advantage?

If it is anything less than excellent, then you may want to consider what I’m about to suggest, and here’s why:

  1. Has minimal start up costs
  2. Can be done virtually anywhere
  3. Can be done virtually any time
  4. Can be done alone
  5. Progress is easily measured
  6. Provides multiple benefits when done regularly

That’s the key message today. Why would anyone avoid a low cost, incredibly flexible way to improve your edge.

You absolutely need an Internet presence. If you tune this out, you’re in big trouble. The same kind of trouble if you ignore a bad health report.

The easiest way to enhance your edge is to blog. If you don’t know how, there are tons of free online “how to” articles.

GoDaddy has 35 million domain names registered.  GoDaddy has seven million customers.

I’m one of them.

Will you be?

Don’t Blog

Not a Blogger?  Click Here (and then click upper right, “skip this ad”) for 11 payoffs if you blog, or if you ever want to start blogging.

Blogging won’t ever be important to you, if you won’t ever make blogging important.

Creating a great blog won’t ever be important to you, if being great isn’t important to you.

Same with exercise.

Exercise won’t ever be important to you, if you don’t ever make your health a top priority.

The list goes on and on.  But will you?  Go on and on, I mean. To do the hard work that has to be done to be great.

Only the mediocre are at their best every day.

jungle jeff Leadership Lesson

jungle jeff Leadership Lesson.  In other words, I promised to share today, what was reinforced the other day when I practiced what I preached.

As a professional speaker, there are certain deliverables every time a speech or workshop is given to an audience. Public speaking is the greatest fear humans have, even greater than the fear of dying.

Leadership insight:

  • Lead, don’t manage – facilitate key points instead of telling them

Look, we all know this to be so simple it almost embarrasses me to try to convince you it’s important. And yet it is a key to becoming world class.  Like yeast in bread.  A little risk is required to be successful.  Duh, right?

What’s risky is doing things a different way.  If you do it the way you always do it, you can predict your results. Predicting an outcome when you take a risk is virtually impossible.  While you can visualize a positive result, you can not guarantee it.

It is quite common in workshops to see video clips of something important and then watch with a certain purpose and debrief what insights were gained from the video’s content. That’s exactly what happened.  Very routine.  A video I’ve set up, watched and debriefed 1,000 times.

For the debrief, I tried something completely different.  I asked a remarkably simple and open-ended question.  In fact, one participant gave me a look that said, “You’re an idiot”.  It took sheer will-power to not be shaken.

Afterwards, I asked my partner how he thought it went.  In ten years, we both agreed, it was the single best debrief of that video we’d ever experienced.  And we teach with many different partners.

What at one point seemed like a certain failure, because I didn’t panic or give up, turned out to be extraordinary.  Leaders do not get paid to fail (although maybe they should).

Wasn’t Looking for This

Writing five blogs every day has wonderful, and may I audaciously say, transformational benefits.  Far beyond what was ever thought possible.  And yet….

What comes along with the good – and everyone knows this as a “truth” – is the bad.  The bad in this case is writers block.  My first little bout came and went a few days ago.  It lasted a couple days.  Triggered mostly by time pressures, not lack of desire.

Anyway, following a daily routine of scanning Facebook, Twitter, LnkedIn, blogs, etc, I stumbled upon a LinkedIn status update.

Susan Harrow’s article, Changing Your Body Changes Your Self, is definitely worth a quick read.  Why?  Because she speaks about what is common knowledge, but not common practice.

One of the best ways to change our bodies is to use common sense. One of the best ways to use common sense is to focus on it every day. Ya with me?  Every single day.  Period.  Carpe diem.